#59 - P2 GRIPS & TRIDENT ALIGN: Enda McLaughlin (Founder and CEO)

We made it to Episode 59 of the Behind the Golf Brand Podcast.  In this week's episode, I interview my good friends Enda McLaughlin, the CEO of P2 GRIPS & TRIDENT ALIGN rain gear. 

Ireland has brought you some of the best golfers, some of the best links courses and now the most innovative putter grip and adjustable ball marker to reach the market! P2 Grips and Trident Align ball marker are based in Co. Wicklow Ireland.

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Speaker 1 0:00

Today, we play a golf. Let me show you how we do it in the pros. Welcome to behind the golf grand podcast. I've never missed with the seminar , a conversation with some of the most interesting innovators and entrepreneurs behind the biggest names in golf. My friends were the golf clubs. I lived on the golf course. I lived on the driving range from pro talk . You should learn something each and every single round you play to fun from on and off the green. Why would you play golf? You don't play it for money. Just let me put the ball in the hole. This is behind the golf brand podcast with Paul libertory .

Speaker 2 0:38

What's up guys? Sorry. We're a little late this morning. It was my fault. I was having technical difficulties me , but we're here and we're alive and we're talking to my third index from Ireland. So this is episode 59 of the behind the golf brand podcast. And I'm super excited cause I do have a good friend of mine in the what's your , how is your last name? McCloskey look a lot but often . Yeah . Yeah . And , and, and so like I became friends with and uh, at the PGA show last year and I met his dad. We talked before that though for like six months. Remember we're going back and forth on emails. Yeah. Yeah. And then like, I thought you were an old lady at first. I was like, this must be an old lady. And then I saw his boss like Irish dude. I'm like, oh, he's not an old lady. He knows this stuff. Anyways, this guy described me as both. Anyways, he's a super, super smart guy. And he actually has two brands. He started one is P two grips and the other is tried to align. We reviewed both on the site. It's been a while. I think he's like , when I finally met you, we reviewed, I'm probably online fricking cool, dude. I spent a lot of time with you and your dad, like playing around with it with a laser pointer. I remember that. Yeah . So it's really cool to have on the show. I guess my first question to you is what's your first memory of golf because I bet you call up a lot as a kid because you're really good. Right? Um, yeah. Well look, I was a little bit background is PJ promotional, but , um, my first memory is actually probably more of pitching port or par three golf. I'm not sure what you call it over in the states or Butch yet just a really short par three. We call the patient port over here. It was like 10 minutes from my house. And that was kind of like my earliest memory of playing was, was more so that, so , uh , there were only short holes, like 50 meters to maybe the longest. I didn't know what they'd be set at 77 meters. I can remember progressing from using a four to a six iron to an eight, you know , and slowly but surely making my way up until you're just, it flicking . The holes become really, really short , but I moved on to then playing golf properly when I was probably 11 or 12. But I , I felt that a really good kind of basis built very much Orca from landed spot or proxy . I , and , and I'm not sure what you call it in the states. Do you have [inaudible] we call them, we call them executive courses. They're like, they're not that fancy, usually really crappy call of courses that like have bad grass, but they're fun because they're all like par threes. Right. And they're all short. So you can bust it out. You can bust out nine holes and like an hour and a half, maybe that's walking. You know? So I used to do a lot of that. My dad actually have a funny story. One of my, a golf course that was close to my house, a pitch and putt. I played a ton of when I was a kid, I met these guys through the website and their local male little brand. And I think I reviewed their products. Yeah, this is crazy. So then like two months later, they call me up and they're like, Hey, we need you to legal services. We're going to go lease out this golf course. I was like, say what? And he's like, it's a course. I was like, grew up on and they're like, they're our age? And I was like, what do mean? You're leasing it out. Like, oh, we have an opportunity to like, lease it out for five years for like a smoking deal, like a smoking , like , like you pay no rent almost. So yeah . I negotiate that contract. So now they pretty much have their own golf course, which is their course. It's pretty cool. The crystal sucks though. Let me just tell you that, but yeah . Oh , the first, the first time I, well, it was around about the first time I went playing pitch and port , um , I went with an anti-Semite who was playing a little bit at the time. And um, I can't tell you what Asia was or no , but I arrived up to Blair pitch important to pair of football boots because in my head, in my head golf shoes has proximity . This is back in the late eighties when you know the repeats . So in , in my, in my head football boots had stood sculpture. You said spikes, you know, what's the difference. So I arrived at their pitch, important , my football boots and was , um, yeah, I wasn't aware . I wasn't like in the course. I remember. I couldn't understand why. No, it wasn't like work. No , no. As soon as the guy hit down and sold , I was wearing , um , he said with those , but it was basically a terribly, we talk , it was a fair point. But at the time in my head, like as a six or seven year old , my football boots, them golf shoes had spikes. So like, you know, pretty much the same thing. And as I said in my six year old head, but no , yeah . That's one memory I do have, because I remember I've been so disappointed that I couldn't , I couldn't go out and play . I didn't make that mistake again. God shoes all the way from that on top of them, which is hilarious. Yeah , I did. Yeah. I did. I turned pro in 20 years ago, 20 years ago. So where do you live in Ireland? I live on the east coast of bay in Dublin is on the east coast. I live about 40 minutes out of Dublin. I'm not reading from here. I'm living in a place called Whitlow Lutron for 20 years. I'm originally from pretty much the center of Ireland is the best way to describe it. It's called [inaudible] . It's literally 10 minutes from where Dana is from in Clara . So I lived 10 minutes away. Shannon would have played a bit of golf at the same course. I bet it is. His home club is escrow Hills, but he also had a big home club , which was told the more he spent speckled scenes right in there as well. So yeah. Claim to fame is living 10 minutes away from, from Shane and I already, he claimed the famous live in Ireland, bro. I mean, I love my wife's Irish or half Irish and she's like, I want to take you to Ireland. I'm like, someday I want to go there. Yeah . Let's get a little higher . Let's say in a little secret, but everyone is half Irish or quarter Irish. I know seriously. Or has a bit of . Yeah . Cause you guys are living layers , just like Italians. We get, we get our own general back in the day. I find that was my board . So I like, I lack of very much went down . We were in Chicago and we just talked, my friend, I was talking like we were bore out like the entire time on the train and was staring at us. Our wives were so embarrassed. I don't know . I love [inaudible] . Oh, she loves it. They like pre pre movie bore . Like if you watch the old ones. Oh my God. That was so freaking funny. When he's interviewing people, like he's doing a what's that called? What's that guy's name? Uh , what was his character's name? I can't think of it. Anyway. The white rapper guy. Yeah . Ali allergy . We [inaudible] , we had the allergy show first. Like allergy was first and then it went from there on to Deborra . I love alley , but we bought the alley G like this is probably 10 years ago. More than that. By 15 years ago we bought the DVDs of Ali G when need to interview people. It'd be so freaking funny. And then you use like the wrong words. Oh, I'm sorry. Yeah. So for those interviews were joking because he digressed , sorry about that. Let's get back to golf. Nah, that's boring. Somebody in chat goes respect. Obviously you got better right after playing golf, like not wearing soccer shoes. Oh , um, Ooh , what happened? You know , I was look, I was pretty high in the, after, after them pitching potent then , um , I remember one of my earliest memories of actually go and play in was I used to play a pitch and put , I played cat candor to play left-hand lo and I was pretty good, but I remember I got to a stage a little bit. Left-hand low C over here. We have a game called Hurley. Not sure if you've ever seen this involves a stick and a ball, but to play hurling that you agreed with left hand low. So you throw the ball with one hand and that will be the way you grip it. There reverse it , but grip. So I would've played a lot of hurling when I was growing up. So that was kind of just the most comfortable way to just when they often was to swing at the same way. I do a hurdle, but I got to a point where my dad basically just said, you're not playing any more golf until you change your grip. And I'm like, you know , I did everything. I caught it there's no, he wasn't being , it wasn't been mean. He was literally just, he knew it needed to change and he knew that I couldn't be, yeah. He knew I couldn't get any better unless I changed . So you can only go so far. I think with, with , uh , with a left hand, low grip, I changed. And then I progressed to the junior ranks over here and yeah , I got to , got to represent the country on a couple of occasions . So it was, yeah, it was really, I wanted to do . Yeah. Yeah. But look at true, true boys, boys. And um, and you'd split like to throughout school, all I wanted to do was turn pro. Luckily my head was going to be, was a PGA pro. That was like, obviously if you kind of go on and be European tour or anything like that, it was just to be a PGA pro that was from, we had an exam or goal . And that was, that was literally all like I used to tell my parents, like I don't need to study, you know, I'm going to be a professional golfer. So when it came to exams and stuff, all I needed, I'm not sure what you what's , what's your last exams before you leave, we would call it secondary school, high school. What's your last exams before you leave there, there isn't any, it's like, make sure you pass all the classes, you pass all your classes and then they're like, here's your diploma? Have a nice life. Okay . Okay. Well, no, over here we have something called the leading search , which we do in our last year of high school and you get graded and then that determines whether you get into college or not. So yeah, all I needed to do in those exams were pass English and pass maths . And then I got to sign up to the BJ for my so cholate school . That was definitely all that you saw . My mother used to hear was look, all I need is a pass in English and math and I'm good , uh , managed to get that. And yeah. Yeah. I don't, she was happy. Look , that was all I did growing up was just like golf , the golf like , oh , so, and then term term pro 20 joined the PGA did my apprenticeship. And then I took over at the Sam's club. I was asked and 2006 has had professional. So I was there as had professional on till the end of 2017. And that's the one by your house where you live now, the chorus, of course you moved to the Eastern yes . Side of this country. Yeah. I moved , I moved here to serve my apprenticeship nowadays . The intention, the plan was never to be here 20 years later. Um, because he met, he was just move. Yeah. Well, yeah, it was, no, it was that that came after. Yes, yes and no after I served my Jeff offense that actually had left it a little , but it was still living in the town because I was going to move on and do something else. And then the job was head pro came up there and uh, I got the project up in March, 2006 and yeah, so it was head first then obviously I met my fiance in a long , long time girlfriend now fiance. So I'm gradually working my way up to the 20 years later. Married. Pretty , pretty much. Yeah . We're kind of doing everything in reverse. We've got two kids and yeah. So , um, what jazz said that was 2000 in the back of the day right here. Now you'll be a mess at the end of two days and a seven, seven . She would probably never hear that. Right. Okay. Okay. Well , um, ask him if there's listen , but uh, yeah, that was the end of season seven. So yeah, the job job camp for us. And but yeah , once, once I finished at the club, I bought a house here in 2007 . So it was kind of known roots. Roots are here. So happy to stay here where your mom and dad live . They live in the center of our, in the place called little more. Have you discussed earlier? So 10 minutes from your house? That's uh , an hour and 25 minutes. So it's about 170 kilometers I think of is Tandy . It's easy motorway the whole way . It wasn't always like that, but yeah. So there, there's also enough. They'll probably tell you that they're as close as they want me, you know, on a closer, they probably wouldn't let me move back there. Even if I wanted to. Do you have any, Nope . I've got one older brother. Does he live in the same town? Three years older? No. He lives up in Dublin . That's closer to me. Yeah. It was weird . My brother, I was 15. He was 80 . And when you finished school and went to college. So like he, yeah , since I was 15, we haven't lived in the same, same town, but um , as good look , he's, he's halfway to me going home, but um, my parents can come up and go visit him and then traveled down to me. And it's good. We're not too far away. That's cool. So your head professional at the course, and then you did that for what was that? Yeah, that was uh , yeah. Yeah. So I was there for just over 11, 11 years and 10 years. I knew it. I knew it. I could just look at you and be like, oh, he's good at golf. So you look like, you look like you looked like a European golfer player with your J Linberg nice beard and clean cut hair. And like, I looked like an Italian dude in Arizona who looks really tired, but is there any in the morning where you are? I was decent. The calf , you know, I would say probably if I, if I look back new , I can off middle of the pack is put , putting myself down, but you know, on a good day could shoot because you're decent number, but I think it's all that . Then you get, you get a job and the golf got takes a little bit of a box seat. You don't have as much time. And certainly now obviously with family and, and the two businesses, well it's yeah, it's, it's tough at the moment. I play golf last week for the first time. And I won't tell you how long, because I honestly, I, I can't believe how long it has been since I set foot in the course before last week. Crazy. Can't remember. Huh? Oh no. I can remember. It's just it's uh , I don't, I don't like to say that it was , uh , nearly 23 months between the last, got my , yeah . That's what people always say to me. Like , go website, you have a golf , blah, blah, blah. I go to the golf all the time. I'm like, no, I don't play golf all the time. I wish I did. I wouldn't play golf like two weeks ago with the guys from Devereaux . And I played like crap. I mean, cause I wouldn't play it in . Like it was hot. Really. It was super hot out. You get busy, right? You have a family, you have two companies. Like that's a lot. You don't have a lot of extra time. When do you have five hours to go play golf? Honestly , uh , look, I mean, to be honest, I , I could have made time. I did the last game before last week was the 20th of September, 2019. And then as soon as that finished, we were gearing up to launch, try and align in the end in November. So then try and align launched then PGA show. I don't play that much over the winter here. The weather isn't always fantastic over the winter, but then obviously COVID happened. And then we were locked in from , from March and then when they opened up here again and I think it was June last year, a lot of the clubs were just members only. And because of com PGA, I didn't go anywhere after I finished because I participate over here. So if I wants to go and play different courses, I can go, I'll bring them up and they'll give you a card to see and let you out . So for that reason, I'm not a member anywhere . So last summer because of that, then kind of , that's what I kind of came and went. And then you're into winter again and area this year I could have made more time, but P two was going well and then try and obviously use is building steadily every day . It wasn't that I didn't want to play. It was just kind of look, it's just nothing right now. I'll play it last week. And I'm like, what? Well , you don't want to play it . Just like finding the time to play. That's the hard part. Yeah . Like I don't remember so much. I think it was a member somewhere on it's like, look, I've got somewhere to go. But at the moment for, for me to go and play, even the course closest to me, you've got, you got to ring, ring up someone just say, listen to, is it okay if I net pay for a few holes? You're always having to ask permission. Yeah. It's just perfect first and that's business, obviously I'm trying to, to build this and yeah. And the way I look at the look when, when the businesses are flying to be plenty of time to play a little bit more, but yeah. And I'll play last week and play twice last week and enjoy the play . I was down at home with my dad over the weekend and played a few holes with him and yeah . Is he a member over there? He's a member down . The was kind of like the thing to do in England and Ireland. Right? It's like everyone has a club and everyone has a membership to a club. I didn't realize that United States, you just go wherever you want. Right. But it's like, it's a really a thing over there. I mean, it's like, oh yeah, I'll take you to blah, blah, blah. And I'm like, I don't even know if that even is, most people are just slightly below . The typical norm over here would be you would a member of your local club . So whichever town you're in generally you'll join this there just the way it is, you pay your annual membership and in a way you go, like it's not, it's not majorly expensive over here. Certain clubs are, but on average, the memberships aren't, aren't hugely expensive. So why didn't you have the idea for P two ? Cause that was the first company you did the idea for [inaudible] came about. It was real flooding August, 2004. Really what it was. All right. So there's 2004 and you guys got a camera Potter and then what happened ? Yeah, I did like just getting a grip. That was honest. So I was down in the back of the pro shop and I was putting all the risks on top of the Scotty Cameron grip, trying to get a feel for what felt good and look good with my new Scotty and all delighted with myself . So , but the problem that I have , one of those puddings , I equip the Porter the same way I will grip an iron. So both thumbs will be slightly opposed to one another. And it always , anytime I tried to get my Tom's kind of straight down the middle, it always just felt really weird when I put it to grips and talking because it was sexy staffed up there . They took up so much of my Palm that naturally it put both thumbs pointing straight down the shaft. So that was kind of the first thing that caught . I was like, okay, that kind of solves a problem. So from there I went and I got that tape and I taped to the groups together and then I got some glue and I stuck them together and just started to tinker around from there. And , um, it wasn't until that was today was known for. And I looked into the idea of patents and all the rest. And it just look as in this system, not on a huge amount of money, this looks expensive. So I didn't do anything with it . I didn't do anything with it. I had before meeting with a patent attorney in January, 2009. So it was nearly four and a half years before I did anything. Then it took three years to get it to the market in January, today's the 12th , uh, within the project current and using this , he used it for nine months, which was great. I gave it a go left. And then the only reason he took it all . So you , I don't know if I , him to say Monsanto was because he was in the states and he wants to change to portray . Didn't have another one at grips to hand . So while I was back to two days and 12 and how little I knew what was ahead of me, we all , we , we do laugh. And I say, we parents , we do laugh about like how naive I was thinking that you can take one grip and kind of make a company out of it. It took two , a lot of, a lot of lessons. And then in 2016 we realized that the dish are gonna have a grant business partner. And we realized in 2016 we introduced four new shapes. So that was the core range. And then in 2017, we went back and introduced the tour range. And we've gradually just built on it from there. But yeah, no. So what , what P two is the simplest way is if I, I don't know if you can you see to help normally grip a grip will go straight up to the middle or shaft would go straight up through the middle of a P to what we do. And just , we put a line, I'm sorry . So it rolls off center. So it doesn't run up to central to the grips. So what it's designed to do is to get your wrist into that position there. So rather than going to a neutral position here where your risk go back and forward, and I sprayed it once you start to force that risk down classes, ulnar deviation, and once it's in there, it's, it's much harder to move. You can move it back, but that's licking motion forward is, is very much restricted. So it's designed to reduce the amount of mobility to the, to the hands and wrist during the stroke. But does it feel like it feels like the Porter is a little bit more like the language of the Porter isn't effected ? So if you're like , if you're a Porter is 71 degrees, we will add about three degrees of , uh , of an op by field, through the grip, the putter shaft isn't isn't changed whatsoever. So it's just a bit of position the hands and wrists in it in a better position by mechanically to perform better. And one thing that we did do before we relaunched in 2016 was we hired a blaming biomechanics experts , Dr. Paul Horian , uh , Quintek Quintek ball world . Paul's the designer of Quintek bald Olympic consultancy. So we had Paul carry out independent testing on the grips using number of golfers. And it was, he who kind of came back would have proper blind mechanical report to say, yes, this works. So what , uh, what the results prove was that the testers struck more pilots closer to the sweet spot. There was less hook spin or slow spin in pirates on the golf ball. There was less Potter face because it wasn't been stroke out the tour heel and more put started closer to the intend to start line. Because I think we're probably one of , I'm not sure I'm not aware of anyone else. I want to say we are the only one, but I'm not aware of any of the Porter grip manufacturers actually have , uh , an independent biomechanical report carried out by a company, say that look, yes. The these work, like, I don't know of anybody either, to be honest , I'm not going to say that we are the only one because I, I don't know that category, but I haven't heard anyone else. Kyle has a question. He says that there's three pros you could play with no world. Who would they be? Shan Lowery . I'm going to go tighter on you. And that's kind of the obvious one. Yeah. Look, obviously you love to have a game shame , but I think we're , we're talking about an all time guys here and assault tiger. Tiger tiger. Well , it's four for sure. Wow. What'd you do Phil? I wouldn't do none. Like I said, I think I'd like to have, what is your you're trying to pick? Do you know, I'd love to play with kind of what so many of his videos, I think it's just , uh , oh yeah. All the time. But basically start starts the box being like two foot box from the ball and then just hits it like a frozen roll . So I think he would be interesting to play with , and he seemed like a funny guy. I didn't know that . And like, I guess it's, it's a bit savvy. Maybe what I'd like to play with savvy [inaudible] Palmer. I think it'd be fine . Yeah. Look, it's one of those ones. I mean, if, try and try to pick three guys is Bobby Jones, Bobby Jones. I had his grandson on the podcast. Dude. Bobby Jones was a cool guy. Like what a crazy, amazing stories like his grandson was telling his great grandson was telling me all these stories about , um , like it was , that's hard to , everyone's a pick because there's so many like, yeah, look you look to try . And Jack Nicklaus and Arnold Palmer and Gary player and , uh, savvy and you know, Sony, you have the originals, right? The tour range. And then the core range came out when in 17, correct . The Koreans came at first. So the core is, yeah, the range is essentially is heavier. So it's our kind of counterbalance. So we have grips that go from the aware, which is our smallest one goes , uh , 95 or sorry, a hundred grams , a hundred twenty five hundred forty eight, and then 183. Now those grips are very much, I said our counterbalanced design, except we don't just stick a plug in at the top and try and not , you know, 40 or 50 grams, what we do with the spread the way down with the entire length of the grip. So it's not just, you know, above kind of at the top hand. So we , we spread the way that along the , the entire grip, which we feel provides a better for , or for the powder . So the core grip is generally we were targeted someone who just wants a little bit more feel in their hands. So if you put more weight in someone's hands, it's easier for them to feel what the Potter is doing and just provide more feedback. So generally that's who we've , we've found that to be a grip suit . You need to send me them again. I think it'd be kind of cool. I want to try them out again. All of them. I liked the , I liked , I like two years ago. I don't know. Like, I think you, it , at the time, I don't think I had him . I think you sent a Damon, I think Damon tested them out, but he doesn't understand the United States. So , um, so then, yeah , that was your like flagship brand, right? And then you started a line in November of 19. So tell me the story. How did you come up with that idea? Trident was born out of, I always liked the idea of using a line on the golf ball to put, so it makes perfect sense to be able to stand back behind the ball, aim, align, let's say, let's say on a right to left foot, I'm going to aim a three-foot right of the hole. So the line [inaudible] the line three-foot right where the problem was when I was still behind the ball, that line looked like it was perfectly aligned at all . But when I said over the foot look down at the line and the ball, the line of the ball then would look like it was going straight at the hole. So even though I know from behind, it's definitely not aim Australia the hole . It is a right when I stood over us to do with, I guess, am bias my dominance, where I positioned my head, how it tilted my neck, just, just how I positioned myself in front of the golf ball. Hey , I ain't little different when I look down. So maybe it to trust where the line was aiming . And cause I , this thing actually works. I tried it. We like used a laser pointer at the show. It was like dead accurate from a far distance. So anyways, so when you're behind the ball, yeah . When I stood over the ball, the line didn't look like it was in front of rice because I haven't , as I found out, I asked the right side , I'm dead straight put, even though I think I may in the middle, the whole I was into am slightly from there . That could be just inside right there. You could be just outside, dependent on the line . Obviously you get further as you go back to the hole . But so what I tend to do then is relative, like , do I trust the line on the ball, which I'm seeing, which I know is aimed three foot rice or do I go up like , go switch is telling me no, you need to add further. Right? So when you're standing over putting you've already got that kind of element of doubt in your head. It's not good. Then you don't want to be the guide. And that puts things in the market and starts to readjust. And you have your plan partners, look at us , you can't , ah , you know , really again is going to adjust it again. So you end up kind of rushing it. So the idea was, I just had to deal with this . I wonder how to give myself more time to, to line up the line. And I kind of had the idea of an adjustable ball, marker. You know, how, how about, you know , if I could make something that I can put down on the ground that has a line that even when I removed my ball from the green, I can still adjust the line. That's on the mark because look , markers that are on the market. I already put tap a line on them unless you know, the line be put before you even put the marker down that line, that's on the market . Really. Isn't an , it used to because once you then read the post , um, and that look, I know not red , the green you go, oh, I lined it up and then you you're already moved, moved on beyond it. And you might not even be lining up. Right. But yeah, it was a look , you know, there's very few people out there who, who read a port first and then mark the ball, it's generally the reverse. So you get to the green , you mark the ball, it cleaned the ball and then you start your process of our race . So what I wanted to design was something that you can, you can do that. You can mark the ball, remove the ball from the pain and start to read your post while your other plan partners are playing. And while you're in the process of reading, but you can start to adjust the line that's on the marker to your start line and not be breaking on your real estate. That was the first part of it was trying to design something that would allow us to do that. So we've designed Trident in essentially in two elements. So the black base acts as the marked position of the golf ball. So that's your, that stays pulled on the thing . And then we have an adjustable top plate on top, which swivels left and right. So as you read the green and you need to move the line a little bit, it's breaking left to right? You you're gonna move your mark or to your just relay in flight or to the right too late for that break. But then there was the element of Royal kale . I've got my start line, I've moved the market to the start line that I want. The other issue I had is if you put a ball down on the ground, have that black line, if that black line is tilted slightly left or right, that can affect how your eyes perceive, where that line is aimed. So to give you an idea from eight feet, if you're aligned as stilted, one degree that is aimed outside the whole same way as the surface. So if you were to put our faces aimed or close or open one degree, it seems outside the hole . So from 15 foot for you go away from the hole . If that line on the golf ball is still to just half a degree left or right. It's aimed outside the hole . So then the question for me was, okay, do I make sure that the line, the golf ball is perfectly positioned at 90 degrees to serve to the surface are pointed straight up in the valley . So that was fun. I came over the idea of putting half the square on the golf ball and then half square on the marker. And then you just, when you put the ball back down, all you have to do is just join the two of those up. So there's no kind of read just in the line and the ball you've already just at the marker. You trust that that same properly all you have to do. And then when you position a ball back down is math . The two , essentially the two halves of the square. If the ball is slightly tinted, a rotated that square shape. Won't I know like if, if, if I knew that your viewers go to the website to see it in the way it is, when you look down and from both the ball, you'll see how the square matches up. If it's slightly lean in one way or the other, that line or that box won't match up. So that was, so that was kind of the idea behind them was to try and give, give you more time to line up your posts . First of all. And like, obviously we've had lots of people over the last few months, you know , come on Facebook or Instagram, or, you know, another thing to slow play down. We're very conscious of slow play. And that was kind of the idea of having to just a little marker is that while you're playing partners are like, what's up, you can be, or just in your market, all doesn't have to be down so you could be doing it. So generally by the time someone has put it ahead of you, all you have to do is put your ball back down and when you start to use it, yes, there's a bit of a period of getting used to it because normally if you're playing partners putting before you , you have a quick little bit , you put , and then you're standing and we count and you put her for the next, you know , 60 seconds, you know , when he puts around . Yeah, yeah . Which I like, obviously you don't have that element of standing around while you're paying a partner, reading his book, you're reading yours, but you're just making little adjustments until you get it to a position where you're happy that , that that's my start line that's. And when we start line and I said, when it comes to putting the ball back down, it's just a case of matching up to the two squares or two halves of this square. And then, you know, that, that is matched up to start when that you picked using the adjustable land pointer on the marker. So when did you start developing this idea? I know it was sometime in 2017. We were going to bring out a pudding. Mer first that's actually new in September, but we had this pretty much ready to go in terms of CAD drawings and send to the factory to, to have the mirror develop . But I spent some time, whereas entrepreneur, your robots over here, which is like, what's the tour up and low the att.com over there. One tore down. That's definite that's basically what it is over here. So your approach oral would be, there'd be European tour challenge tour. And then the Europe roll tour, we will be a sponsor in your port tour. And I spent some time over at the events, just on putting green, trying to get lots to tell them [inaudible] I saw the amount of guys who were using alignment elbow on the amount of guys who would put a chalk line down in the green and put along that line. And after about three or four events, I was kind of going, why would the amount two guys who are using the line and actually taking time to set it up? You know, there there's obviously a ton there . So it wasn't. I remember sitting in an airport in Geneva with my business partner and I had had a sketched out with a piece of paper , uh , basically just said to him, I said, look, I think this needs to come first. And that was September, 2018. And then we spent the next year and a bit, yeah, next year in a base, getting it, getting ready. Yeah. So we've I tried yet . All right. Let me tell you this is, I knew nothing about it. Okay. So when I went and met him, I was like, we went to the small room at the PGA show. It was a small , it was a big room, but it was like a private area. Kind of , it was really cool though. He had it and then it was him and his dad and then me and Damon went and saw them . And I thought we just talking PTU grips right at the time. Cause that was what we'd already reviewed it. We had talked to him and I go back and forth for months, like emailing back and forth. So I was kind of excited to meet him. Your dad's super cool. Like he's the nicest guy. Like your dad is so fricking funny. He runs your mind. You were talking to Damon a lot. And I was talking to your dad and your dad was like, showing me how it all works. This is what the cool thing is. You guys, he had this like level or laser, right? Like, you know, you have, when you're trying to like inside your house or whatever, you go to home Depot or something and trying to figure out where the lines go. And that laser goes out really far, you know, for like hammering and nails. So he had one of those and like, he was putting that behind the try to align and like lining it up. And it was like, all right , Tim way over there as the hole . And let me show you the difference between using the try to align and not, and how much, just that little bit at one degree can really screw up your shot. And it was insane because the further you go out, the more you see the difference, right? So you're one degree gets bigger and bigger as you go out, but we'll try to align , you know, it was like dead on, right? Like your , your line was your aligned . It wasn't like off by that degree or half a degree or whatever two degrees, you know, I was like, holy crap. I mean, it's, it's really cool. Like it works. And I'm not saying don't get kickback . Like I'm telling you it works . Yeah, no, that was it . A simple test that we showed a lot of people that day. So there's a bit more of what, what we would do was put a , put a target down on the carpet , uh , is to be made whole , and then we liked better. Right. I mean, seriously. Yeah. But see , seeing is also believing in , because not a lot of people wouldn't believe it. So what we did was we, we positioned that the trademark on the golf ball, all in a perfect line, but we put the laser line through it. So it was going straight through the middle of the hole as well as , especially the middle of Mako stretch the line and the golf ball and straight down into the hole. And then literally all I did then was just temp the ball, literally the width of that laser so that it was just, just slightly off the laser line . And then we readjusted the laser line. So that was no running through the line in the ball. Again, it was, it was a good 18 inches left or right. Depending on which way we tested it, but it was, it was way off. And the amount of people that , that saw us do that test and just went, wow . So Friday one that says that ball or the line and the ball tilting slightly left or right. Doesn't make a difference. Yeah. Yeah. Just, just, hasn't seen far off if the exact same way that the Porter manufacturers say that, look, if you're , if you're a putter face is one degree open or close from eight feet, you're going to miss the whole , so literally the , a concept, right? Like, absolutely. Yeah. Yep . Yeah. So look, obviously, as you said, the closer into the hole, you get, you got more margin for error . So from five feet, like two degrees left or right is, is outside the hole . But again, I would put a wage thing with anyone, but if I put a ball down and tilt it one degree off, no one's spot one degree. It's so, so small and so tough on a , on a round object as well. If it was maybe different shape , it might be more obvious, but on a , on a spherical object, it's not easy to spot one degree or half a degree. So what it was not, it was about using my knowledge of being a player and have some , some kind of a player form of a player to , to my coaching background. You're teaching people and seeing those , how many people cannot align. I also spent back in two finals , a 20 early 2013. I spent some time with Paul Harun . I went over to kind of show him the , the early grips and it was him. And I opened my eyes, excuse the pun to I dominance than Nam bias. And just how far off I aimed I didn't eat . I didn't realize that I aimed . Right. And I think a lot of people that can be influenced by your or someone who draws the ball an awful lot, I can guarantee which you're putting on long reports. You're in for the writing . You think, because it's just, it becomes ingrained in the soul . If you're a fade or the golf ball, I can guarantee a London's , you will tend to aim your pots for left because it's just, it's how you see shots. That's what the role is , do so much work with , with strings and chalk lines and, you know, just going over their alignment again again, because so many of us get it wrong. So it was just feedback. You lose so many strokes on putting and chipping. It's ridiculous. I mean like, yeah, you could be the worst guy off the tee with a driver and with an, with your irons, but like, it doesn't matter. You can still get the ball relatively close. It's his last two shots that really matter, right? Like, I don't know. I think I would say I'm pretty good from five, six feet. I'm confident enough that I'll knock in a good few of those. When I went further, I didn't hold on the front of 1520 photos. And the first time that I really knew how good Troy was, I don't say that any big head in this or ego involved, but I was playing that last round of golf. I was telling you back in September 20, 19, same with my business partner, my dad and my brother and I was on the eighth hole. And I had a port was probably breaking a boot seven foot from right to left up over a hill. And I remember lying up convinced it was aimed where I thought it should be for the ball down . I want us to get over the ball. The ball looked the line , the ball looked like it was going straight to the hole. So like way too far left. And I remember looking OPA my band partners and I laughed and said, this could go horribly wrong. There were my worst them , but I committed to lock . I'm going to , I going to hit this along the line that I've chosen. It literally missed by half an inch on the right. But that was the first time I really went wild because if I got in the Gulf , I probably would have aimed another foot, foot and a half. Right. Because if that's where it's not that it does show the banana is an eye opener, but again, on till , until you use it, some people it's going to be very quick to get used to with some others is going to be lessons learned, but look away. And we'd always say, Paul , let's try and align is not a quick fix. Like there's elements to putting us 3, 3, 4, 4 key elements . Really? You've got read, you've got aim, you've got pace. And then you've got your stroke. So we take care of the aim part. That's the only bit that we can do. That's what the product is designed to do. So if you read the book correctly, we take care of helping you to get the aim of the port correctly, get the aim of the line and the ball directly from there. Then it's just a case of you getting your pace. Right. You know, I learned a lot from, from using this that, well, you know, if I, you know, was I happy with the line that I picked up the ball, do what I thought it was going to do. Yes, it did. Well then why did I miss? Well , you missed because it was either too far or was it too soft for line ? And I chose so you can learn a lot. If you look for, for feedback from obviously, you know, it's easy to not look at postage of hold . You just go, well, yeah, look, I got everything right . I got three game . I got the pace right now, political stroke on it . But I think there's so much that you can learn from miss ports as well. It's actually when you know, right. Okay. Well, I was happy with the read . I was happy with where I'd aim the marker and England , the gospel , if you missed, well , then did the put , do what you thought it was going to do if the answer is no, then, okay. It was a bad read if the answer is, yeah, it did move left to right. But it didn't move as much as I thought was the , the pace, but to form , to take the line that you chose was a little bit too soft. So, you know, you gotta, you gotta learn from, from Ms. Potts , you know, when you can, as I learned from , from using it, that I tended to aim my left array puts a little bit too far left. What often was, was said , yeah. Quite often was saved because of the, the right name boys I talked to you about before. So I am further right than I think so certain points when I had a left, right . Where I taught, I was aimed, I really wasn't. I was often been saved by , um, by a slow really. Cause I, yeah, I wasn't aimed to where I thought it was and I , sorry, I wa I was aimed, but yeah, it was just to do with the embolize nothing not being correct. So, and again, and boys can be to do, it can be affected by if you get someone to set up home, move the ball, open their stance, you know, check out how the chart looks from there, move back in the middle. It can look different if you tilt your head a certain way. There's so many things that led to the bottom . The fact is how much you bend over or stand more upright can affect how you perceive the line. So I will tell you if it's going to get a tape measure, pull the tape measure out of a 10 foot and just set up to the end of the tape, because we know that in a straight line, look down along it and see if that line looks straight to you. If it doesn't move to a position where it starts to threaten , because if you can't do a spin indoors, you know, when there's nothing in front of you, no pressure. You're not going to be able to do it in the course. Yeah. Like I've been practicing my, putting a lot with the perfect practice, putting green, like in my house, you know, do that thing. Brilliant works because I mean, I played golf two weeks ago and just with practicing putting and like kind of figuring out like my speed and distance and stuff like that. Like I think I probably saved six strokes. Like I one putted them , you know? And like that adds up quickly, you know, when you're one pumping and not three putting, and you're like, you know, you could bad on the entire hole , but if you one-pot , it, you still got par maybe, or at least got bogey, you know, like, I don't know . I think what I like about your tool is it's very interactive. If that makes sense, you know, like you prepare to use it, like you already kind of had the ball set up, but then you kind of already kind of had this mindset and that, what do you do for that minute or so when you're not, when you're waiting for someone else to hit, right. So that you really, you find out that this is where I'm meaning, you know, and then you have a better chance of making the pot. So, I mean, I think it's phenomenal. Yeah . Yeah, yeah. Look, it's very simple. I mean, look, there's going to be plenty of people and it has been plenty people who will say, oh, you know , it's a gimmick. And I would say, well, look, it's a gimmick. Everyone says that for everybody . Look, I mean, I , I have no problem with someone saying, okay , well , it's going to go look, you know , go, go try it, go, go check out the Google reviews of people who have actually tried it and are using. And again, look, as you said, it's, it's sometimes not all of it at one point. Like, I mean, if you can, for an average golfer, let's say between handicaps of , you know, I don't know , a add up to 25. If you get a guy who is playing off a , an Aboriginal handicap or a handicap of 15 or 20, and they can to put more screens from anywhere , you know, 15 foot to 40 foot, if you can, all of a sudden leave a port from 30 foot, you know, a foot away from the hole because you've ended up, you've got decent speed and you've only got a tap in for power versus if you like, I would have done before in too far. Right. And even if I got the pace, right, I was still probably finishing up two or three foot rows as a whole . Then , then , then I told him , it's not always about the one puts either. It's about just how many times you you to put around with like, we've had plenty, people were getting in touch over the last, what 18 months to say that look, you know what I use it for the first time or second time. And that's the first time in, as long as I can remember that they haven't had a three-foot . And again, those, those reviews are there for people to go on and see, it's not just saying that. And that's the nicest part for me. Look, I , I come at this very much from the I'm a golfer first and foremost. Secondly, I'm a PGA pro. So having given lessons and seen the issues people have over the years and kind of put that to Dodge. And then I suppose the third aspect is I've kind of just fallen into a product designer. It's not something that I went to college to study, but it's just something that I really, really enjoy. Yeah . Yeah. You should have been bored in school said messing around as much. Well , if only I knew then that I was going to get into product design. That's a happy dude who I was talking to somebody yesterday. And I was like, what was your major in college? And they're like the classics. I'm like, what the hell is the classics? And it's like Greek , Latin, blah, blah, blah. And then I'm like, now they're like a CEO. Like they became a programmer, right? Like a computer programmer and then other CEO of a company. I'm like, what? Like, how'd you go from that to that? You know, like, yeah . We didn't know what to study when we were in school. Right. Or what to spend our time on. We did. Cause you were like golf, golf, golf, golf, golf. So really you're just laying the foundation back then. Yeah, I did. But I mean, look, if , if you'd said to me, you know, 10 years ago, even look in 10 years time, you will have left. Like I'm still a PGA professional. I'm still a part of the, can you just Jason ? But if someone said, look, you will no longer be working at a club. You will have absolutely no interest in [inaudible] and you will go into your product and you will actually bring it. No , like that was your education. Yeah. It's all part of the little pieces that made what you're doing now, because not, it's not so much like number one, it gives credibility to the brand, right. That you're not as full of crap, but you just invented this. That's a small part of it. It's like you under them , you understand the mechanics, you understand what's happening. You know, it's not all theory. It's like try and true. Right. Like, and that's why it works. That's why your grips work. That's why you're trying to align works because you're literally on a battlefield every day. Right? Like figuring it out and you know, that kind of thing. And I would be able to invent either of those things. Cause I wouldn't even understand, you know, like, wow , hello , locate you fall into a pole . I mean, look, I didn't really set out one day. I'll tell you the honest truth was I was in the gym one day. This has gone back years ago on a member in between. Now I know I'm not all both. I do both . I enjoy going to the gym, but I suppose like that's been the other side over the last few months . Like if someone over the last few months , look , you can go and do a spinning class at the gym or go do some weights or go pick off. To be honest, I was going to go look , I enjoy going to the gym. But in between that a few years ago, my phone pinged Instagram as it was message or whatever it was. I remember just looking at a scheme . It was, I saw, I saw a picture of something and that was the first thing that I kind of went, oh , there's something in there . It was just the shape of those. That was really the idea of having something that was adjustable on the ground. And I can't even remember what it was. That was the first inkling of something that could be kind of put together. But without, I mean , obviously the first question we get asked an awful lot being tried and RP too as well. You know, who's used on tour. Well, my answer regards to P two, and this is also that's true. B2 wasn't designed for tour pros. Like obviously we've had , um, we had Michelle, Michelle, we used it for , for while for Goodwill . We've got Jody on the LPGA, but we haven't really broken it to be terrible . I'm a disappointed by that one . Yeah . Look, obviously everyone would love to have products on the PGA tour, LPGA European tour. But at the end of the day, I didn't design the grips for the PGA tour. The PGA tour player is already a really good putter there they've already got really good control of their hands and the risks and the can make a smooth, yeah , obviously there's a few guys out there who have some dodgy strokes, you know, 99% of these guys can put, you know , same way with the guys on tour who use alone on the ball. Those guys are doing it day in, day out by so many hours to practice what it wasn't designed for tour person , neither product work . There were designed for the people that I used to teach at the club who don't have as much time to practice. And don't have a putting coach, you know, on ceremony at every event that they go into play swing coach, you know, a whole team around them. It's designed for the guy who is just a normal guy, walks a day job and doesn't get to play every day of the week. But when he does go to play, he wants something that he can actually say, yeah , look , I know this is going to help me. That's why both products are designed to the products that we design. Would it be the same? Unless, unless it makes sense to me as a, as a player, as a pro and as a designer, it doesn't get designed simple as I don't bring out anything just for the sake of bringing the notes . They're just copying stuff just to sell it. You're just, you're making something if it doesn't make sense. So it sounds selfish, but I hope people will take it the way I design products for me. You know, if I need help with something, I can try and design a product. Well , if this can help me, it can help others. That's where I try and go from, with all the products we, you know, we don't go for real ridiculous marketing and , you know , claiming everything under the sun that this is going to solve all your problems. But certainly trying to like Def definitely help your pudding. But I would always say, look, you still have to put into the process . The first thing I advise people is when you get it, take it to the bowling green , spend some time, hit some breaking pots . And if you're one of these guys that lines that open , you're happy with it, that it's aim three foot. Right. And then you stand over the Putin . It doesn't look like it's answering for right . That's where you need to say no, I was happy from behind the ball. It is aimed. I need to just trust it. I'll go ahead and just see what happens. And they guarantee the amount of people that would just go, wow, I was so off because I remained further left or right there. Yeah. It's um , it's just about designer . That makes that I think it's cool. I mean, I like how you've evolved to , and knowing you, you probably like have another thing in it per sleeve and other product. Yeah. We have a new mirror putting Merkel name . Excellent. And which is, which is pretty cool. Yeah, it was. I kind of tired of , of looking at the big mergers , you know , the big, massive ones that my issue with the mirrors , because obviously I've used the big mergers in the past and on the break go in that place. But the issue I have with them is if you take the average 18 or 20 handicapper and even some lower handicappers, they don't really want to go to the putting green intruder in the big mirror because people will then think that they're, you know, a better golfer than they are. So there's just that, you know, I don't want to play all the guidance because people are just going to think, know who's this guy think he is. So I wanted to design something that was just small, compact and easy for, for someone to just take it , throw it and hit some ports . It has, it has some , um, some other features to would as well. So as I said, it'll be out next month and I'm happy to share it with you then. And then we have another, yeah, we have another, hopefully, maybe three products, eight before Christmas in Detroit in the line range four actually then we've yeah, we've got a couple , we definitely want you to culminate for P two for the PGA show. If not, maybe two , if I can squeeze there too , we'll get to them. But again, yeah, just, if the idea is panicked , are you going to go to the PGA show this year? Hopefully. Hopefully, yeah. It's yes . It's the plan. We did an exhibit in 2020, but we now have obviously Trident as well, which we've never had the BJ show because apart from in 2020, when it was just very, very new, but it's very obvious. Now there's a huge opportunity for us in the U S in terms of retailers. Like we've done pretty much all our business so far the vast amount, but just through online sales, we've got you in the U S we've got three shipping homes in the U S look after our us customers for both B2 and Trident . So yeah, the big thing for us now with the PGA show will be , uh , the retail customers and potentially distribution. And we haven't, we haven't really done anything in terms of distribution over in the states or even the port , because we've, you know, the website and, you know, Amazon has done very well for us . So , but yeah, I think the next step for us is , is probably looking at, going into retail over there or more retail. We do have some retailers obviously push , but getting it into more and then eventually lock-in as some sort of a distribution model. If , if, if needed a blend , we've got it . We've got a lot of cool things going on there at the moment that I wish I wish we were talking probably maybe three or four weeks down the line because we've , we've got some really cool things going on with, with some, some new partners in the, in the U S uh , in terms of P to Android. And so I'm looking forward to, to share not over the next few weeks, but I won't give a partnership that we do. How did I can talk with is , is called the Morris at the golf room. I'm not sure if you're aware , we've got a cool video series coordinate with Kyle and next month. And , um , class is one of our ambassadors. And again, that came about because he saw, he saw the product and someone else, you know, got , got in touch and that's, that's kind of started to happen a lot more people looking at it and actually looking into the product, trying to get an understanding of what it is and what it does . The key is Dan , you gotta have a lot of like content on YouTube and stuff like that . People just know how it works like that. That's priceless. Like my biggest videos on YouTube are the how to, you know, use X product, right? Or Y you know, why X product works the way it works or whatever. Cause people would want to know it's better than writing it out or a blog. Yeah, no, look, I mean, blogs are fine for like Google, Google search words and stuff like that. And showing up in, in, in bits and pieces. But yeah, obviously the video content, but look , I mean, for , for us video content is far more valuable if we can get someone else to do and that's yeah. You guys say it looks fake as hell. Yeah. I mean, that's, that's the thing like I can go on and talk about Trident and how wonderful and fantastic it is and the video. And at the end of the day, I'd be very an advertiser . What's your core spot on my goal ? What am I going to say? That is the task . Whereas when we have , uh , we've Martin joke , you know, tour striker , uh, Martin was never ambassadors. We've never taken on Cod . Maurice is one of our ambassadors and a great, great coach as well. And we like, we've had loads of people come and talk to ambassadors, but we've tried to say, no, let's, let's keep this tight. And when the right people come along, you know, that that kind of have the same values as us. We'd have to wrestle you away from one point . Nah , I don't do that . The rest of the way , buddy , bro. I know that I'm only joking . I don't want to wrestle . You go to the gym all the time. You just admitted that. So, okay . Yeah. So Georgia knew like, I think you you're from memory . Oh, you're not whatever. You're only five, two too . I don't think you're that small . They're obviously sitting up on a cushion. There is something on your chair, obviously. You're not, no, no, I am on a cushion. How'd you know that I'm actually standing up. I'm just kidding. I'm not standing up. I was going to say, do you have those things as in Barbara chairs, years ago and used to go in and they used to pull like a wooden plank across the top of the seat and you have to say that an Irish thing. I got two of those. Yeah, we have those here, but we actually put up a fake piece of leather on it. So it's fancier, everything's bigger and fancier in the U S but um, respect, respect. Yeah . Well, I think what you got going on is cool. I appreciate you coming on the show and putting up with me as much as you do. I want to come visit you in Ireland and, and beat you in golf. There's the com there's some amount of golf courses. That's what I've want you to do is go on, look over here. Like yeah. Fantastic courses were pulled over here. Obviously a lot of it , there, it is different. It is different, like beautiful, different, like holy crap. Yeah. Yeah. Just, just like, I guess what you see in, at the open , that type of links course. And yeah, we've got a lot of spectacular places, data around the coast. We've got some really, really cool courses, but , um, which , yeah . Um , have you any other questions? I'll take it there. Wasn't loads of questions coming in every , probably two days after, you know , 70 minutes probably couldn't understand my Irish accent. Everyone likes her comments about the Italians and Irish people getting around for the beginning of this show. Um , well thank you for being on the show today. Thank you for our friendship. I do appreciate it. You need to send me some more stuff in the mail so I can play with it. We got to do a giveaway for your followers. I think we got to do something. We could definitely do that. They like that stuff. I do too. I'll email you about that. We can already talk about it. Well , look for the following on for this we'll um, we'll do something. I should do a video on China and we have the new products out over this . You could send me, he showed some stuff and I can arrange that. I said, look, we've got you're in Arizona. We have a ship and hope in California. Not too far away from me . So it can be, which is Nope, no, it's a shipped off ship . [inaudible] then we will be set up with Amazon FBA within the next, I would say within the next month we'll have a SBA for , for Amazon. So that'll be yeah, no, no, we'll do both. Yeah , yeah, yeah, yeah. They are. They are just, obviously once you start FBA , but Amazon. Yeah . The , uh, the doors that open in terms of what you could do with Amazon and stuff. Um , but not, or just trying to look, we're just trying to find better ways of servicing customers and making sure that we can have orders to them quickly. And yeah, we kind of pride ourselves on customer support. If anything goes wrong, those are the biggest , the search engine. Then it goes YouTube and then goes Amazon to know that. Yeah, yeah. You dominate those three, then you can at least get your board out. Okay . Well, yeah, it is. It is especially the U S because like, it would be more easier to do in the U S if , um, if we weren't trying to build everywhere else as well, but with distribution in Europe and Japan and Korea and China and Australia and New Zealand, you know, we're still a relatively small company. So I think there's a huge, there's still a huge amount for us to do in the U S both thankfully with the help of podcasts like this and coming on and having a chat with you, or do we reach a bigger audience and just get the name out there and get people to try and look, it was , we always say, listen, look, you can go and sign for your witness and it doesn't go while you can go and spend another $300, $400 on a new putter or a hundred dollars. That's not going to tribal people. I've taken lessons from PGA pros by apps. Absolutely go and do it. But for , for $35 for trying to align versus the, the , uh , benefits of hat . And again, don't take our word for it. Go to Google reviews and check it out. I think for $35 it's for a lot of can achieve and you're putting it's pretty good value. It's pretty good value. No, I think it is. And it works. So that's the thanks for being on the show. Um, I will bug you some more in the future. You guys check out, try to align that's the putting aid and alignment and pizza grips, which so , you know, two cool companies coming straight for you from Ireland. Respect. If anyone, if anyone has any questions, they can just send us a message or they can just email us online to try and align.com . P two is Peter grips.com . And one of the cool things is we actually have coming out. Uh , I'll give you a first is we have designed a grip comparison tool for P two . So what is designed to do is if you're someone who uses one of the other brands, I won't mention them all to play them there, but we have taken images. We've taken them from exactly the same position. So pure of so many users is one of you of the brands. And you're wondering what P what P two grip will be the most similar to what you've used. And you can go on, you can see that the grip end view the , the grip mouth, the overhead shot and so on , and compare them to see exactly what they are like size , size wise , and size comparison , so that that's going to be launched within the next week. So that's pretty cool. So that will be on the homepage or website, hopefully within seven days. So I was wondering what P two grip would suit best. We'll be able to tell visually from, from that, what the sizes are. Oh , that's cool. That's going on very busy, man. Well, thank you. Keep it going then . I will see you guys in Orlando. Hopefully see you in Orlando, hopefully. Oh yeah, you will. Cool.

Speaker 1 1:01:54

Thanks for listening to another episode of behind the golf bread podcast, you're going to beat me off , stay connected on and off the show by visiting golfers authority.com. Don't forget to like subscribe and leave a comment. Golf is always more fun when you're winning , stay out of the beach and see you on the green.