Behind the Golf Brand Podcast with Paul Liberatore

#77 - G-Tech Apparel: Jesse Galvon (Founder)

May 25, 2022 Paul Liberatore Season 3 Episode 77
Behind the Golf Brand Podcast with Paul Liberatore
#77 - G-Tech Apparel: Jesse Galvon (Founder)
Show Notes Transcript

We made it to Episode 77 of the Behind the Golf Brand Podcast.  In this week's episode, I interview my good friends Jesse Galvon from G-Tech Apparel.  

G-Tech Apparel is a high-tech apparel company that specializes in heated clothing. We have developed and patented our heat technology that delivers the fastest, hottest, and most concentrated heat on the market directly to your hands. Our products are currently being used by professional athletes all around the world including several players within the NFL, CFL, NBA, MLB, NCAA, PGA Tour, LPGA Tour and major sporting events such as the 2016, 2018 and 2020 Ryder Cup.

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Speaker 1:

Today we play golf.

Speaker 2:

Let me show you how we do it in the pros. Yeah. Welcome to behind the golf brand podcast. I never missed with the seven nine a conversation with some of the most interesting innovators and entrepreneurs behind the biggest names in golf.

Speaker 3:

My friends were the golf clubs. I lived on the golf course. I lived on the driving range

Speaker 2:

From pro talk. You should learn something from each and every single round you play to fun from on and off the green. Why would you play golf? You don't play it for money. Just let me put the ball in a hole. This is behind the golf brand podcast with Paul liberatory.

Speaker 4:

What's up guys, Paul from golfers authority. Welcome to the behind the golf brand podcast. This week. I have a new friend of mine, Jesse Galvan from Gtech. I have been following Gtech for probably two and a half years, maybe longer. And then our buddy Nick from grew, it was like, Hey, you should talk to Jesse and Gtech. And I was like, I know Gtech. I get their emails like once a week. And so then Jess and I became friends and we are going to be reviewing their gear. And I'm really excited to have'em on the show because it's actually really cool what they're doing right now and how they've grown so quickly. So without further due, welcome to the show.

Speaker 5:

Hey Paul, thanks so much for having me on. I really appreciate it. Looking forward to the talk

Speaker 4:

I'm I always ask, like, where are you right now? But I already know where you're at. He's at his grandpa's house in Scottsdale. Um, but where do you normally live?

Speaker 5:

So I'm originally from cowgirl, Alberta. Canada started to the company up there, but I'm based full time in Dallas, Texas. Right now. We've been there for two years. That's where GTeX us head offices. Are

Speaker 4:

You a pro golfer?

Speaker 5:

I'm not a pro. I was really lucky. I played on a division, one golf scholarship at the university of San Francisco. So I left home and I was 17. Yeah. I got a little game<laugh> know, left home at 17, moved down to San Fran. Uh, had an incredible time there and I still do play quite a bit of amateur golf. I'm actually playing in the U S G a four ball championship in may, uh, this year, which I'm super excited about. Uh, those events are just run so well. It's like playing in a tour event, so still get it around a little bit.

Speaker 4:

Holy crap. So do you grow up in, you grew up in Calgary then, right?

Speaker 5:

Yeah. I grew up in Calgary. Um, my dad was a hockey player. I played hockey who hockey my whole life. He was dropped to the Philadelphia flyers and blowed his knee, but he played in the Western hockey league for the Calgary centennials. And that was right around the time of if you've ever seen the movie slap shop. Um, really, which is a great hockey movie's that's right in an era he played in it's just mayhem.

Speaker 4:

Are you a Theo flurry fan?

Speaker 5:

<laugh> Theo's actually a good friend of mine. He used to play out of the, or he still plays at the same club, plays called Cottonwood in south Calgary. So I think I was there for two years and got to know him really well. He's a great guy. He does a lot of help for a lot of people.

Speaker 4:

I sent him, I sent him a golf tile last year at Canada golf tile. My buddy introduced me to him and I was like Theo flurry, like the Calgary flames through flurry. Cause I'm like a total, like I'm a hockey nerd from about 1990 to 1999. Right. Like after that, I don't really know anything. Cause that's when I used to play. And that's when I used to like cut hockey cards and the whole nine yards. Right. So when I hear like guys from the nineties, I totally geek out. I was like, oh really? You know, Theo. Flury right. And it's like,

Speaker 5:

<laugh>, Theo's got some game too. He, he can play does it?

Speaker 4:

I don't. I just think he's, I mean, he's a legend, right? Did he make the hall of fame? He had to have, he has to be in the hall of fame.

Speaker 5:

He had to, I don't know. That's good. Look for phone. You would think, right. I don't have a,

Speaker 4:

I told this story before. Like I, one of the brands I work with, there's an X NHL player that owns the company. Right. He's one of the founders and it's like, I had him out on the podcast too. And we just taught crap the whole time. And like he had won like three Stanley cups or something. And I like always, we always talk crap on slack. I'll talk crap to him. And I'm like, oh, you suck. Right. And he's like, oh yeah. And like, it's just funny, cuz he'll tell me stories about old like player who play in like the men's league up in Scottsdale. And that's like serious, like over it's called the ice den and it's like, there's so many NHL players retired at NHL players that live up in north Scottsdale and they all play hockey at that one rink. So the men's league is like, you're get your kicked. Right. Like,

Speaker 5:

Oh yeah, yeah, no, they still like to get a skate in.

Speaker 4:

It's so funny. I don't even want to go and practice or, and play those guys. Guys just embarrass myself. I'm slow. So youed from college. And then did you, like, what made you have the idea for GTA or were you like working? Did you create Gtech like right the gate or were you doing something before that?

Speaker 5:

Yeah, so I graduated. It was right after the Subhi mortgage crisis. So it was just crazy down in the states trying to get a work visa and somewhere to work. So, uh, went home, got into the career that my dad's always done, which is it consulting, uh, had a really successful run of about four years doing that. Um, and then at the time when I was first show, the first G-Tech product, I was the vice president of an it consulting company running Western can and saw one of the first samples cuz for years they've worn those little pouches around their waist for like 70 years in the NFL and CFO. And I just couldn't believe that all they would do was crack those hot hands and shake'em up and saw one of the first battery powered ones and just said, this is great for football, but this would be incredible for golf ordered. The first 500 units went around to every golf course in Calgary where I knew I had pro just trying to sell'em and get some feedback and was lucky enough to sell all 500 a day, had a bunch of back orders. But the real aha moment that made me wanna start. It was the feedback from them saying great for football golf. What about just walking your dog outside? Or what about hunting and fishing or working outside or all these other, um, markets that we could sell to. So I just went home that night and wrote a short two page business plan. That was kind of like, what's the opportunity? How could we get into it? And eight years later here we are,

Speaker 4:

That's in sanity. You saw like the old school kind right where you put the hot hands or whatever. And like, and then where did you see the, was there, did somebody bring you a prototype or you just saw it? Or how did that

Speaker 5:

Happen? Yeah, so we actually, um, when we saw one of the first, uh, pouch samples, it just had heat kind of around the outside shell of it. So it was like putting your hand in an oven, but it wasn't that hot. And then when we just started to start the company, we actually moved to Boston, just literally picked up, got Airbnb across the street from Boston and built a team of seven electrical engineers and product designers and literally bought every type of heated vehicle that exists. Glove jackets, hoodies sweaters, and let the engineers that are much smarter than we were rip everything apart and say, what's good, what's bad. And what we found out really quickly was with today's available battery technology, you can only heat a reasonably small heating surface, really hot. So all these competitors were advertising that they were heating like the whole front and back of a jacket and we would put it on no there's

Speaker 4:

way you tested

Speaker 5:

There's no heat. There was no heat. So we were left with this small thin strip. We're like, what are we gonna do with that? Like maybe heat the neck. But what was the most important was the hands. So we took that heating pad. We rolled it to create our G-Tech heat, which is a soft, flexible bar that goes through in the middle of our pouch. And if you hold onto that on high heat, you can literally barely hold onto it inside. It gets that hot. So if you can heat the hands and create blood. So instead

Speaker 4:

Of going around the outside, right, like instead of like making an oven, right. You're like, well won't we just put it in the middle and then heat radiates out and then it's like, correct.

Speaker 5:

So you, well you were no, no, no one was grabbing anything before. They'd like just put their hand in a tube that had heat.

Speaker 4:

You feel a little bit warmth, like barely on the top of your hand, you're like, oh, there it is. Right.

Speaker 5:

Exactly. Versus with us, you reaching, you grab that bar and literally you can barely hold onto it. It gets so odd. So that's our, our whole claim to fame is the fastest hottest and most concentrated heat.

Speaker 4:

And it's in the middle. So like where we put your hand, it's still radiating that heat. It's not like, it's not going, it's not outside in it's inside out essentially. Right. Like correct. The heat.

Speaker 5:

Yeah.

Speaker 4:

Brilliant. So then how long did the development team like figure that, to figure that out?

Speaker 5:

So that took about six months. Yeah. Uh, six months to a year. And then the manufacturing was the next battle. Uh, so in the early days, our team would head over to China and meet with factories. And we really had no idea what we were doing. Just finding people off Alibaba. And we were really struggling to get it built and then talk about meeting people in relationships. Like we were before the call met a guy at a charity golf tournament, told him what we did, showed him a prototype and he managed a 10 billion supply chain outta China. And he says, I can get this made for you. No problem. And two weeks later he was on a plane with us to China and set up all the production. And it's the same factory we still use to this day. So he's kind of like my, my gardening angel, Rick Pingle, if you're out there, thank you for the help. Um, he got us to the right factories and we've tweaked things and changed things over the years. But just to have the right core manufacturer that understood what we wanted and our needs and the quality, it

Speaker 4:

Accelerated very important everything, right. It's not like, oh,

Speaker 5:

It just went

Speaker 4:

By by years by years. Right. Because it's not like trial and error. Oh, that sucked trial and error that sucked like you literally got to places where it wasn't gonna be crap. Right. Like, and you could worry about it. And it was like, they make the thing and you probably get the best price cuz he already he's homies with the other guys. Right. So it's almost like you're not playing games. You're not, that's a hard thing to people to understand. Like, you know, you can start a brand. It's not that hard nowadays. Right. Going Alibaba. Oh you wanna make whatever. There you go. Make a Shopify store. Okay. Ship the alibi stuff to your house and then put on your Shopify store. Like better's the model. But the problem is, is like, it could be crap. It might not work mm-hmm<affirmative> right. Like you don't know, like it's just completely roll the dice, you know? Like, and you don't have to worry about that. Like you were able to find good suppliers essentially right. Outta the gate. And then you're like, oh game model. Yeah. Right.

Speaker 5:

And then once we found that the real thing that helped us take off, cuz we really got going two years ago, we had the best we ever had two years ago. This year will be about 300% over last year, which is really solid growth. But what really came to the equation that helped with that is a sourcing company called four corner sourcing. So instead of having our team have to fly over there and check in on things, we have a whole group over there that manages everything from fabric, sourcing, electronic sourcing, manufacturing, quality control, shipping out, you know, even when we get, we used to order in small shipments. Now we get multiple containers that come in at every time, just making sure everything's packed the right way. So you do need a team to assist when you get the volume. But a quality manufacturer really good sourcing team is just, it's not even a nice to have it's it's truly a must have or you're just gonna go out of business so quick,

Speaker 4:

I guess like when it comes to sourcing for people to understand like how does that work with sourcing? Cause it's different, right? You have a manufacturer they manufacture, but now it's about getting it here and optimizing your shipping essentially.

Speaker 5:

Yeah. No, well it's very timely with everything that's gone on since COVID so in terms of our costs, we really have two costs that we call it. The first is F O B and that's what we pay our manufacturer. So say you're selling a product for a hundred dollars. Usually you'll pay a manufacturer 15 to$20 on a product, but then you have to pay for it to get shipped. And then once its you have taxes. Yeah.

Speaker 4:

Import

Speaker 5:

Duties and everything.

Speaker 4:

Right? All the other, the things you don't understand that there's a tack on price that like everybody gets their hand on it. It, before you even get to your front door,

Speaker 5:

You need to know what every penny cost is for everything. So we use another really reputable firm called DJs international. Uh, that manages all that. Again, all of the stuff I've referenced so far is managed by, you know, a hundred million dollar billion dollar groups that help us manage it cuz it can get very complex. And if you've seen what happened since COVID, even though we're just in Houston, we could have come from China, shipped it into long beach and just trained it into hu into Dallas. But we actually took an extra couple days, went down through the canal and in through Houston and I have business associates, friends, partners that have had containers sitting off long beach for four to six months, not being able to get their product, no product, no sales. So we're really lucky that we took everything in through Houston this year. It was truly a incredible call by our team to make sure we got product in time.

Speaker 4:

Wow. So when you get your shipments in, then what's the process like, so then is, is it going through the canal and all that stuff?

Speaker 5:

Yeah. So it just comes down to the canal, comes into Houston. Houston's like a three hour drive up to Dallas. It just gets dropped off in the port and trucked up to our facility. And then our team just UN unloads it into our warehouse. And, and usually when we have big shipments are raving means lots of shipments are needed to go out, cuz we usually are sold out or have back orders. So that's always like the craziest couple days, it's just nonstop, offloading and then shipping. But starting the season, we're actually, it's

Speaker 4:

A big scale thing. I mean, people don't realize the scale of this, right? Like it's not just buying stuff in Alibaba having shipped your house and then shipping it out. It's just like a full fledge, operational parts of a, you know, parts of the puzzle have to be in place to do this at scale.

Speaker 5:

It's mandatory. Like without that setup, you're just gonna fail, losing

Speaker 4:

Money. Know you're losing money stuff stuck out in the, out in the ocean somewhere.

Speaker 5:

Yeah. So we, we really locked down that whole back end piece. And then now it's focusing on partnerships, stuff like we did with the rider cup this past year was super cool. That really helped take our brand off. We had a couple big memes that went viral that Paul Casey, Dustin Johnson won. I'm sure you've seen that puts his hands in. And Paul Casey gives a funny face. Um, uh, so now it's just the fun stuff. Sales marketing, and, and partnerships. Yeah.

Speaker 4:

Cuz now you're able to focus on what you guys want to do, which is make cool stuff and sell it, not getting it to your door, right. Like to your door, not to ship it out. Correct. The whole process. Brilliant. It's all about finding the right people. Yeah. Right. Or, or getting the right connections. Yes. Or find making the right relationships where people are like, oh I can help you with that. No worries. You know like that's half the game right there. Right. I mean literally sourcing and getting it and manufacturing.

Speaker 5:

Well, there is no end game without that. There is no sales unless you have that. So it's half of the total picture for sure. But it's funny cuz it's the first part<laugh>

Speaker 4:

Well I think people always come up with a really good idea and they figure out a fast way of making it and you just go buy it in China somehow. Right. Or if they're lucky, maybe in the United States, but they don't think it all the way through. And then it's like, okay. Yeah. I sold out on my limited run or whatever. And then it's like, okay, what are you gonna do if you're gonna order 10,000 of those things now, how you gonna manage that? It's easy when you do a hundred or 500. Yeah. I got, I had a buddy ones who told me a story where like he got a bad freight forwarder and like he went to the airport to go pick up his stuff and they're like, you owe us$25,000. Like they wouldn't release it to him. And he is like, whoa, whoa, what are we talking about? He's like, no you, because of import duties and everything like that. He's like, no one ever told me about this. Right. So now literally they had this stuff at the airport in a container, not a big container, like a smaller container. And he had a couple with 25 grand and he said, he put on his credit card. He was like, I have no choice. You have my stuff. You know? And like he up selling all the stuff out. But like still like there's these things you don't know that sort of import duties and all the other stuff that you don't realize that you better tack that on your price. Right. Because yeah. So you've been around for, you said eight years, right?

Speaker 5:

Yeah. Like the first four years was R and D tweaking. The manufacturing we really got launched about four years ago. Uh, last year, 2020, uh, slash 2021, cuz our season's kind of over wrap was our, our true big launch year. We did the rider cup, we got our MLB license. We got some huge hunting partnerships with Realtree like the company really, really took off. And then again, this year we've had a bunch of three actually go

Speaker 4:

Rocket ship, dude. Like you've been sitting on this like, you know, last year. Right. And you're like

Speaker 5:

Waiting to take

Speaker 4:

Off. No, you know what I'm saying? Like you're rumbling and you're making some money. You're paying the bills. Like you're developing, you're creating. And then it's like, it disconnects, right? Like last year or two a year and a half ago, especially when it connects from like, and then it's like ever since then, it's like, you guys are going like a million miles an hour, but you had like five, six years of like drilling it in, dialing it in. Yeah. Right before, you know, because that's the thing too is like you have these relationships with like realtor and mail MLB and you know, the writer cup. But if you couldn't fulfill it and you were making some crap product that would've, that would've never have worked. Right. So it's almost

Speaker 5:

Like you spot on

Speaker 4:

The, the first part of the battle is even proving that, Hey, we can handle this to these brands. Right? Like, Hey, we make a really cool product. But the second part of that is like, we're not a piece of crap and it's not gonna break and you're not, cuz these brands are not messing around. Right. Like mm-hmm,<affirmative>, especially if they're buying'em in bulk or they're, you know, putting their logo on it or whatever it might be. So it's almost like you have to be established enough to even have these relationships, you know?

Speaker 5:

Oh yeah, no. And you get one try with most of them, like we've been really lucky to get into sporting goods, golf, galaxy Costco academy. We're going into home Depot. Lowe's Kohl's this year and they're all incredible brands to work with, but you really have to know what you're doing or the big box world can, can eat you alive. So, um, thankfully we got some great partners that support us, but you definitely have to know what you're doing

Speaker 4:

To be able to fulfill it too. Cause these are big orders. They're not like, oh we're only buying a hundred, 500, like though Brian, like 5,000, you know what I mean? Yes. 10,000. It's like, we need 10,000 that work perfectly. And that don't look like crap and that we can put on the floor, but you guys did it. This is so crazy. Cuz like I remember, I even know how in the heck I got in your email list. I have no idea, but I did. Right. So every once in a while I'd get an email. It's like almost like once a week, I'm kind of kidding around, but it was least couple times a month and they'd be like, oh yeah Gtech, blah, blah, blah, blah, blah, blah. You know, Gtech, Gtech. And I was like, oh that's cool. Yeah. And then I was, I was super excited seriously when, you know when Nick said like, Hey I know Jesse from Gtech. I was like, what? For reals? Like I know those guys. I didn't get their emails forever. I'm like that thing. Cool as hell. And so then like, I, I don't, I was like super stoked because I, it was cool. Clay. I've been a fan from afar. Does that, if that makes any sense, like I didn't ever purchase product, but I was like watching and like, oh it's cool. That's cool.

Speaker 5:

That makes me smile to hear that. That really makes me smile to hear that. Cuz it's taken that long. Like it still people though, a lot of people don't know who we are. I mean, you, you

Speaker 4:

Probably scratch the service bro.

Speaker 5:

You're barely, barely scratched. Most companies have segment markets. Our market is so wide. We do sports within that. You have golf, baseball, football, soccer, all the athletes pro amateur youth, all the fans for all of those, just so we have, that would be a huge market. You have hunting fishing, you have military, you have, Medical's a huge one for us. We work with Bernards arthritis.

Speaker 4:

There's so many sports. This goes into, you can go at F1 racing. You can go in NASCAR. You can go into like wherever it's cold and nobody wants, you know, and they wanna keep your hands warm. Like it's not. And you're right. Cuz we were talking about before the show, like initial ones, like, you know, like when you realized that people were just using, you know, those hot sticks or whatever and put'em in a little bag and you're like, wait, what for real, is that something you use it? Like, it kind of blew your mind. Like there has to be a better way than this, you know? Like it's so

Speaker 5:

I thought at the professional level there had to be right. Just cause it's like, why? Yeah.

Speaker 4:

You watch these guys like no man they're buying hot pocket or whatever called hot hands.

Speaker 5:

Yeah. Hot hands. Yeah. Yeah. It's it's, it's truly astonishing that that's what they use, but not for long.

Speaker 4:

Well yeah. Now you're that's going away. So did you have to patent this technology?

Speaker 5:

We did. We did. So we're really lucky that most other heated technology that was out there was like the flat heating pads that would just sit on jackets and vest or hoodies or in a power. Oh,

Speaker 4:

It's innovative enough. It's not like you're doing the complete opposite of what they were doing even though you're in the same space. Correct. So then how many pads did you guys have to get?

Speaker 5:

We only have one. We only have the one main one, the utility of grabbing onto that bar. And if you look at a lot of the things we've done, we also have locked up all the major licenses. So we're through with a European tour for the rider cup through 2023. So even if someone had a similar technology, they can't play in that space. I always look at protection as you know, a three way machine. One is your IP. Two is your brand and threes your partnerships. Um, so we've been working really hard on all three to make sure that we have first movers advantage in this market. But the heated clothing industry as a whole is still very, very small. Like we test people all the time, pull a thousand people. Can you name a heated clothing company? Can you name two? Um, and it's like less than 5% can name a heated clothing company still. So it's still a very, very new market and we're just trying to get there as fast and deep and wide and quick as we can to get ownership.

Speaker 4:

Did you sign a thing with the PGA tour yet or no. So

Speaker 5:

With the PGA tour, we're working with them on the president's cup. Um, so we really like to sponsor events. Um, so in 2016 we were a supplier to the rider cup us team in 2020 or 2021. Cause it's played the year later, we were the official rider cup sponsor for both us and European teams, which mean we could submit product to both teams of which the USA team pretty much all the guys wore it. If you've seen the content we've come out with, um, all the big guys Cantley DJ Brooks were all wearing and using it the whole time and only Tommy Fleetwood from the European team wore it. I think I read the stat over the first three holes during the five rounds, the USA won 15 of those holes and the European team only won two. So I was there. I was on the first hole with Travis, from PJ Mees, literally first hole, first row, both days. And it was freezing cold, really jumping up for reason cold. We're really jumping up and down to try and stay warm even with multiple layers on. So I I'd hope to believe that Gtech played a, a role in team USA winning that one. Um, even though I'm Canadian semi nonbiased, but it it's no denying that in cold weather golf, having that pouch is just a no brainer.

Speaker 4:

Yeah. Big time. Right? Like it's, I mean, nobody likes being cold. I mean, especially in golf, like you gotta keep your hands warm. Right. So veterans are fricking freezing and they're trying to tee off like, or even play, how would you play? You know like, well

Speaker 5:

There's like a performance side to it, but it's just also fun. Like Bandon dunes is one of our top clients. They put'em in all of their golf shops and you're just gonna go spend what you're gonna fly to band or fly into Eugene and drive and stay for four or five days. You're gonna spend five to 10 grand. You're telling me you want to go out and be miserable the whole time. Like yeah. You know, performance about just you're gonna spend that much money. Well, it's just, you're gonna spend that much money. Go play that much golf at those incredible places. Like keep your hands warm, keep your body warm and enjoy it. You don't wanna just be sitting there freezing the whole time. So we started sports performance for sure. But it really gravitated into a product for anyone who's for any reason, even if you're just an amateur golfer, who's a 30 handicap. That's going to play pebble beach with his friends and doesn't wanna freeze.

Speaker 4:

I mean, I think it's brilliant. Are you trying to get with the NFL now then? Or are you with the NFL?

Speaker 5:

Yeah, so that's next up. So we're in 20, uh, 24 of the 32 NFL teams over the past season have bought our product. So that's our patented heat in their pouches. There's only a couple teams that didn't the main reason why they just didn't have any cold weather games. Um, but we actually just came on Sunday just two days ago from west Palm beach, uh, for the NFL equipment manager meeting, which is when they take all 32 equipment managers and go look at the latest and greatest in helmets and cleats and protective wear. So we were one of, I think only 30 vendors that were allowed to be there. It's a very kind of exclusive group. Um, so we're now working with all teams to tweak and change. Cause for the NFL, everyone wants something different. Some guys want wider cuffs. Some guys want smaller cuffs. Some guys want crazy heat. Some guys don't want that much heat. Some guys want super lightweight batteries. Some guys want their batteries to last forever. So it was a really cool opportunity to sit down and talk with all the teams and say, what do you want? Can we deliver it to you? Let's go. So, um, based on how all the meetings went, what looks like we'll be able to supply all the teams, but maybe one or two. Um, but we are working to get our NFL license, which would then allow us to put the logos on the product and sell'em on fanatics and our website. But right now we're just supplying to the teams.

Speaker 4:

It, then they're doing the marketing for you though. Right? Cause once you get on the team and then people see it, they're like, I know what that is and they wanna I'll buy it. Cause they're like, oh, so and so is using it. Oh, so and so is using it like essentially by getting these deals with these brands, right? Essentially they're doing your marketing for you because it's like, you

Speaker 5:

You're a hundred percent, right?

Speaker 4:

<laugh> like, they're they're I don't know. You know, it's not like you had to go do a deal with Brooks or DJ where you're heating pouch. It's more like they're freezing their off. And it was supplied from on the team, you know, they probably kept it. Right. And they probably yeah,

Speaker 5:

Well of course DJ is probably one of our biggest golf advocates. He, he seems to have it all the time. I met his brother, Austin at a charity golf tour. A great guy. Just love those two brothers out there doing that. So cool. Imagine to go, just travel the world and caddy for your brother and have all those amazing things together. But the Johnsons have been really, really good to us and very supportive over the years. But it's funny. We'll we'll still get guys like you saw the players two weeks ago. It's Florida. No, one's thinking it's gonna be cold. We start getting text from players. Oh, I forgot my pouch. Can you send me one and turn on the TV? And Louis had it on Brian Harmon. Cantley so it's it's funny. We go trying to brainwash these guys. You like

Speaker 4:

Texting you like, Hey, just semi one. Like overnights me please. It's freaking colder.

Speaker 5:

I can't tell you on my hands and toes. How many times that's happened over the years, but we'll do it all day long because of visibility. Like you said, right. You're

Speaker 4:

Needed. They need you and they don't have time to go buy it and wait for shipping. And they're you guys are just friends and you're like, yeah, sure. I'll send you one tonight. You'll get tomorrow. Yeah.

Speaker 5:

Right. Like, so we're working hard with them to make sure they start bringing it with them. Like they travel with rain gear and all their clothes. We're just like, just throw the pouch in the battery and the charger in it. It might not get cold, but if it does you have it, but we'll always be there to support those guys, the best players in the world. We want'em to perform their best.

Speaker 4:

It's a cool product because it's like unassuming, right? Like it's a, it's a needed product that you don't realize you need until you're cold and nobody likes being cold. I think it's awesome. What you guys are doing.

Speaker 5:

It literally was one of the number one comments at the NFL meeting was we might only need it one game a year, but that game we need, it is just mandatory. So it's the same with golf, you know, I'm, I'm gonna probably be back home in Canada. Most of this summer I'll be playing some tournaments. I I'm only need a round or two, but I'm bringing it to every tournament, especially in Canada with our seasonal weather. Like it's just a no brainer to keep with ya. Uh,

Speaker 4:

The other thing too is I don't think people realize it's hard as hell to get these endorsement deals, right. With like MLB. Like I was looking the other day. Cause you could look at NCAA stuff. Right. And then like what they want you to do. And like, you're like, it's crazy. And on top of that, you have to pay like it's like they, oh, it's a fee. They charge a fee to even apply. Right. Cause someone has to vet you and then see if you're right fit. Like it's a whole long process. They're not messing around. Right. And like, if they're gonna slap their label on it, like it's crazy. You know, like people, I look at brands when they,

Speaker 5:

When it's a real deal brands

Speaker 4:

Have those deals. I'm like, holy. That's a lot of work like that. Wasn't just like, oh, here you go. Let's just do it. No, no, no, no. It's a whole process. Like big process. Oh

Speaker 5:

Yeah, no. I think the NFL, um, application we're working on is like over a hundred pages and it's basically just coming down to us right now. If we're gonna do it this year or next year, it's gonna be one of the two years. It's looking like it'll push to next year just with everything we have going on. Um, but it, it is a serious commitment and time effort, money, the whole nine. It's not something you can have fast by any means. So we have a really senior solid board at Gtech that kind of hones in the sales and marketing guys. Cause if it was up to us, we'd wanna do everything. Um, but you know, we make real smart financial decisions based on lots of analysis, um, to make sure that, you know, if we do do it, we're doing it right.

Speaker 4:

What companies out there are sporting. I wanna call it like league. Are you wanting to work with that? You're not working with now.

Speaker 5:

So for sure, the NFL a hundred percent, uh, is probably the top of our list. And then European soccer is of huge interest for us.

Speaker 4:

So smart. I

Speaker 5:

Didn't, we're talking with leads, Manchester United. I mean soccer's bigger than NFL. Um, MLB PJ tour, combined throw'em all combined times up by five. It's not even close. So we're going the

Speaker 4:

UK, they're on the freaking pitch and they're freezing their asses off out

Speaker 5:

There. They're freezing. And they're fans are freezing. Look at all those games. If 50% of the games they play in are three, they're

Speaker 4:

Die, hard, loyal. Like they're more loyal than any sport anywhere

Speaker 5:

Essentially. It's like nothing I've ever seen. So we're, we're opening up a UK company this year. That's gonna open up UK distribution for us in both the distribution warehouse and Amazon, which will be great. Uh, we're going into Australia, which is super exciting. People hear that. And they're like, what<laugh>, but our seasons are actually flipped. So as we're going into our summer, they're actually going to our winter. So we have a big push on in Australia right now for sports down there. But for us, the top two would be like ML or ML, uh, sorry, NFL for football. And then, um, going into European soccer leagues, dude, they, they love it. My, my business partner, my main business partner company, Patrick Malanney, um, went over there and spent a couple weeks over there. And every club he met with was just all in. They absolutely loved it and thought it was incredible. So, uh, that's something, what we revisiting for this fall winter season, for sure.

Speaker 4:

You guys, like I said, you guys barely even scratch the surface and like it, I mean you have a big dent, right? I mean, what you have done in a couple years, but it's like, this is a, this is gonna be a mega company, right? Like it's gonna, it's gonna,

Speaker 5:

I hope so, Paul<laugh> no, we're working hard to get it there. Um, but yeah, that's like this

Speaker 4:

A product that's so universal. Right? Essentially. I mean,

Speaker 5:

That's the thing. We, we have a military grade product that's available on our website is just called the St 3.0 military grade. We've sold that to the us army, us Navy, special forces, ATF secret service, NASA ordered some, um, we just did a huge deal with the outdoor workforce construction company for them using it outside. Cuz we ran a study trying to show productivity of workers using our product in the cold winter season. And we were honestly just hoping for five or 10 minutes a day of increased productivity. Cause over six month winter season, that's a huge ROI for them, but it came up to an hour a day. And the reason for that is guys hate wearing gloves. They're using tablets or using their phones. So by using our product,

Speaker 4:

The only with some big glove trying to fix something.

Speaker 5:

Exactly. So, you know, with all those things, military outdoor workforce, medical sports, hunting, fishing, one of our biggest things, we've had our senior leadership, our directors and senior managers come in do is just like focus, like get hyper focused on a few. Um, cuz if we wanted to, we could sell into 10 plus markets. And right now we're just really focused on a core four or five.

Speaker 4:

Yeah. You get, you wanna be really good at one thing before we move the next thing. Cause they're too diversified then you're like not, you're doing a halfass job on all of'em because you're just doing too many, you know, something,

Speaker 5:

One of my favorite lines just get really good at one thing.

Speaker 4:

That's the best advice anyone's ever given me actually. Yeah. It was a shoe company. Yeah. And they're like, we get, we just do, we just make shoes. He's like, that's all we focus on. And he's like, if we wanna do something else, work with somebody else on that one thing, but we're really good at making really good shoes. And you have to be, cuz if you're just doing five things at once, you're gonna be half asset. You're gonna be 20% and all of'em sort of a hundred percent on one. So it's like, you're gonna you'll lock in the deal. You'll get all figures squared away. Then you move to the next one and you learn from the first one. And then you re then it's rinse, repeat, rinse, repeat. You're not doing 50 fricking deals at once because I mean, you're probably doing some deals, but like somewhere small, but these big boys it's like, we're gonna get this thing dialed in perfectly because we don't know what we're gonna get ourselves into yet.

Speaker 5:

Yeah. You're spot on. You're it's like, uh, it echos what I would've said. It's it's you gotta get really good at one thing and you can start working on some things, but it can't be like 20%, 20%, 20%. It's like 80%. Let's focus on this and let's sprinkle a little bit of other time over there. So that's definitely been sports for us. Sports has been where we started sports has been our most success. You know, think we're in three, 300 green grass golf accounts now across the country with a very limited sales staff with the goal to get into a thousand this year. But we're in, um, Olympic club, Cypress point Olympia fields like we're in some of the biggest, you know, top 100 golf courses in the country. So we're, we're really starting to expand that footprint. But as our team grows, we can now start dedicating some subject matter experts to certain markets to work more full time on as our senior team kind of just worries about the big picture.

Speaker 4:

So you guys also have other things you're developing too though, right? Like you're not gonna, you're not gonna be a one strip pony essentially. Like yeah, you you're really good at one thing, but you're also diversifying into other products that I'm not sure we're gonna talk about or not, but

Speaker 5:

I know a lot. No we can. We can cause I'm super excited about it. So, uh, this fall will be coming out with our new heated hoodie, heated jacket and heat and vest. So taking our same technology and putting it into a new apparel line, uh, the pouch has been great for us. We all call it our golden goose. We we've sold a lot of those. We've gotten those all around the world and it's been very successful, but we didn't wanna just be a one product company. So, uh, we're in final development on those products and we'll be looking to launch those this fall, uh, cannot wait all the samples that we've shown our partners and influencers and pro athletes have just been tremendous feedback. So we're, we're really, really excited for this fall. I truly think, uh, it's gonna be a breakout year for the company cuz we still have a 17%, uh, on average customer return rate. So customers are continuing to Rey the same product or buy it for other people. So having

Speaker 4:

Almost man,

Speaker 5:

It's crazy. It's truly crazy. Um, so having, cuz we do sell a lot of accessories as well. Um, but having expand, uh, the product line further is gonna really allow us to go to the same people who already love our product, love our tech and say, Hey, you already have the pouch. Here's the new heated hoodie for being a valued customer. Here's 25% off. Um, so we're, we're really excited to get that going this fall. So that, that should plan to launch kind of mid to end of September. And then obviously our busiest season starts from October 1st through to about the end of February.

Speaker 4:

So your, your season's wrapping up quote unquote, but not really because you're diversified in other markets, you know, or soon to be in other markets. So you you're really not gonna have a season at some point, you know, because like, you know, like, oh golf or football or baseball. Yeah. But those, all those all end at different places in the year. Right. But then if you're, if you're playing major league, if you're major league soccer, if you're in Australia who knows whatever sports down there, right. You do cricket or you could do rugby. I mean, it's like you, you'll never be, you'll never have a downtime, essentially. It

Speaker 5:

Just that's our goal.<laugh>, you know, that's why we're going into Australia, uh, this summer cuz it's their winner and cold is relative. That's like one of the coolest things about GTAC. Like I can't tell you in, I can tell you like every month we run a report in California and Florida in the top 10 for sales every month and people look at and go how and it's cause cold is relative when it's 90 degrees every day. And it goes to 50, they think that's as cold as zero degrees in Alaska. So

Speaker 4:

Yeah. I mean

Speaker 5:

Really

Speaker 4:

Arizona cold's like at seven degrees out, right? Like, like for real, I put a fricking sweatshirt on, it was 74 last night I was walking like going to baseball practice. I'm like off cold. Yeah. It's all relative. Like it's always a joke, right? When I always talk to people in the, in the Midwest or the east coast and the winter time, they're like, oh it's 35 today. And I'm like, oh, I remember when I was 35 out. Cause I went to college back in, in the Midwest. I was like, that was the day you'd be snowy and cold. And the first like 30 degree days,<laugh>, everybody's out in shorts and throwing Frisbees and like watching their car. Right. And it was 35 degree here. I'd be wearing a parka and a beanie and like freeze. I have a heat on full blast. So it's all right. You're right. It's all relative

Speaker 5:

To where you're at. It's it's hilarious. And even moving since I've moved from Canada full time to Dallas, the past two years. So everyone thinks Dallas and I thought it was like really warm the whole year. It's it's not last year. We had to snow freeze it, shut the should shut the should down for five days. Couldn't get anywhere. But we, we get probably in Dallas, I would say 20 to 30 days, minimum a year below 40 degrees. Like it, it gets cold. So we're in over 30, 35 golf courses now in the Dallas area, obviously it's our home base. So we've gotten to know through the Northern Texas PGA association, a lot of the clubs and work with them. But they, they love it. They like people wanna play all year round. And um, why not give'em some heat to be able to,

Speaker 4:

It's brilliant too, for you to be in Greengrass too. Like talk about an easy sell, right? If it's a cold day and you go to the golf course and you don't remember to bring something, it's like, you're buying dumb hat. Right? It's like I am cold. I just spent a hundred,$200 to go play golf and I'm freezing my off. Oh, what's that? Oh, that's cool. I'm gonna track that. Oh, keep your hands warm sold. Right? Like it's not even, it's

Speaker 5:

An impulse. This

Speaker 4:

It's. Yeah. It's an impulse buy because of comfort. It's not an impulsed buy because you wanna look cool. Right. I mean, you're still look cool wearing it, but it's not like it's a different impulse buy. Right. And it's like brilliant. Yeah.

Speaker 5:

Yeah. No it's

Speaker 4:

I can't think another, honestly, I can't think of another product like this. That's like, I just can't. I can't be like, I cannot think of another product that it's like, I wouldn't even call it an impulse buy. It's more of like a necessity buy. Like when I'm cold. I don't care what it costs. It's when you're hungry. Right. It's no different, right. You're cold. You're hungry. It's like, I'm going to eat. Well, I'm cold. I want someone to keep me warm. Like dude, we went to Flagstaff like two weeks ago with my family. Right. And it was like, it was snowing we'd bar kids up there, whatever my wife was like, oh I forgot my jacket. And I'm like, oh, tough on you. And she's like, no, I didn't find your jacket. No, her jacket was in the fricking luggage. Right? Yeah.

Speaker 5:

So

Speaker 4:

We had to go, we had the target and she went like spend$150 on jacket. And I'm like, I'm like, what the hell? We have like 50 jackets at home. I'm cold. Yeah. Right. So it's the same fricking thing. It doesn't matter. I don't know. You guys are like,

Speaker 5:

And the cool, the cool thing about the pouch is if you do buy it on an impulse for a golf round, you use it. When you go watch your kid play soccer or baseball, like you said, or you go use it on a hunting trip with your buddies. So do you always Use it? Yeah. You got a million different uses for it. We got a cool campaign coming out next fall. That's gonna know solely be around the uses of G-Tech. Uh, we've written them down in Excel spreadsheet and we have over a hundred uses so far. Some of those do double up. So it's like soccer, mom, baseball mom. But they're different. Not every soccer. Mom's a baseball mom. So we're gonna come out with a real cool marketing campaign. Um, this fall that just shows like Here, here's all the uses for Gtech Gtech. Let it buck,

Speaker 4:

Do you make Gtech for kids or no?

Speaker 5:

We're coming out with a kids line. Actually. It's funny you say that. So we're coming out with a junior model. That's gonna be really cool. Colorways. Make some baby blues. They're gonna

Speaker 4:

Run the battery

Speaker 5:

Out smaller

Speaker 4:

Right away. Cause they're gonna forget.

Speaker 5:

Yeah.<laugh> well, kids are pretty good with electronics. These days stains better than adults. You've

Speaker 4:

Been making black. That's all you should do. They're

Speaker 5:

Full, fully machine washable. So for the parents that get some mustard stains on them, you can just machine wash me, just pop the battery out, throw it in the washer.

Speaker 4:

I'm not throwing you bone here, dude. I'm like, can I think of a product that is universal that I can. I can't

Speaker 5:

Thank you. No really means a lot. We're we just need more. I know we exist.

Speaker 4:

I'm like, oh yeah. You're like this. Like, no, man, there's just, you're your own market. And like you're literally paving the future for whatever you guys want to do. And like

Speaker 5:

Thank you, bro. That means a lot

Speaker 4:

Technology into the technology you're already doing that. Nobody's doing then you, you just, you're just creating new stuff essentially. That's like right. You know, I don't know. I think it, so where did you really start at? What did you say? What industry or what sport was that? Golf,

Speaker 5:

Sports performance. Sports performance in golf and football was for sure. The, the, the catalyst cuz it's a football product forever. And then with my background in golf and pretty much everyone in cause you yeah, super easy. You're

Speaker 4:

Like go to the golf course and be like, Hey, check this out. This wood does keep your hands warm. And they probably went to you and said, Hey, can you embroider that with a logo on it? Yeah, sure.

Speaker 5:

It'll cost you done

Speaker 4:

X you know like

Speaker 5:

Yeah. Corporate embroidery is about 60% of our business. So for golf courses, putting their club logo on it or for member guest tournaments putting it on, like we've done five PGA tournaments. Now we just did the Genesis open a couple weeks ago down to Riviera. We've done the at T pebble beach program. Like I don't know how many corporate charity,

Speaker 4:

Right? Like, so like a waste management could buy it from you and be like, Hey, you wanna do a bunch of Gtech, which I'm so sure. Yeah.

Speaker 5:

We almost did waste last year. Actually. I gotta get those guys hopefully locked down for next year. But any, how many times have you played in like a charity or corporate golf tournament and you've gotten a little baggy of stuff and it's the same crap you already have. It's a, you know, three quarters of

Speaker 4:

UGLi as hell

Speaker 5:

Ugly shirt, ugly as hair, ugly shirt.

Speaker 4:

A for your bag, uh, junk ball marker. And a sleeve of balls. I mean, it's kind of what it is. Some

Speaker 5:

Tea. No, it's just, it's just junk. So I don't even take it anymore. If it's got something cool in it, I'll grab it. Take, I just, I got I'll take the ball ammo. You need the ammo.

Speaker 4:

I need the ammo of my gun. Cause I'm gonna lose that right away. So

Speaker 5:

<laugh> um, but no, for, for corporate gifting, um, you know, we do a lot with Christmas gifting for employees. I mean what a great gift for staff places

Speaker 4:

You could be, this is crazy.

Speaker 5:

<laugh> construction company.

Speaker 4:

You like a world worldwide construction company. They'd buy that. Like, I mean,

Speaker 5:

Yeah, just, just actually did a big deal.

Speaker 4:

Municipalities would buy it, cops bunch of companies. Like, I mean, everybody, you know, like anything, if you're out working outside, you would have to have one, if you're in a mildly cold environment, right. Or an environment that changes and you're that guy, right. The guy who gets it from work is probably gonna buy another one. Right. For hunting. Yeah. Cause he's like he doesn't wanna wear some blue one when he is out looking put ducks. He's gonna wanna like wear the Cama one.

Speaker 5:

Yeah. We're talking with the New York fire department right now. New York police department. I mean, I think there's 45,000, um, New York police officers. Uh, it's a pretty big order.

Speaker 4:

It's

Speaker 5:

Nuts. Crazy. I like the eighth largest army.<laugh> just in New York. I know. I

Speaker 4:

Think it's fascinating. This is so fascinating. Cuz it's like the, the, the expansiveness of what this is is um, there's no stopping it. There's no, I don't see a wall. Right? Like what's the wall. Well, I guess everybody in the world could have one. I mean,

Speaker 5:

Yeah. It'd be a good wall to run into my friend.<laugh>

Speaker 4:

You know what I mean? I don't know. Yeah. I just think I I'm really impressed. I mean, I

Speaker 5:

Understand

Speaker 4:

Technology cause I didn't get, you sent me one a couple weeks ago. I haven't opened it like I seen before, but like I didn't understand the technology, but now I understand technology and now I understand like the breadth of what you guys are doing. You're unstoppable. I mean seriously.

Speaker 5:

Oh yeah. Thank you man. For real. You're you? I really means the world to me.

Speaker 4:

This is not some dude, listen, I'm say this is some guy who's like, oh I made a pouch and you put some hot hands in it and we can embroider some crap on it. Like that's not what this is. This is like a product that has complete supply chain for it already. And then essentially it's just having to get to these places and then it's gonna

Speaker 5:

B yeah. It's like if a tree falls in the woods and no one's there, does it make a sound? That's that's our issue right now is we just gotta let people know we exist. So we're working hard with people like yourself, amazing partners and advocates for us just to help us tell our story and get it out there. Cuz there's just so many people who could wear and use this product and technology and have it improve their daily quality of life and get outside more and spend more time with their kids. And um, you know, we have a charity called back

Speaker 4:

We're right now, since I open a box up, I'll be using that all the

Speaker 5:

Time. I can't wait. I can't wait. Either fired on high. Don't put your hands in for like three minutes and then put your hands in and shoot me a like, uh, video or I'm like. I'm so hot. No, we built it just right so that you can heat it to like the highest heat, but there's no issues with it hurting you, but you, you need that hot.

Speaker 4:

I, I, I love it. I think it's smart. I just think it's really smart and think in like five years, not even five years, maybe let's say five years, let's call it safe. Everybody's gonna know what it is. They're like, oh I have one of those, you know, it's gonna almost that you just have one, right? But you're not have one. You're gonna have five of them. Right. Cause you're gonna have one for husband and wife. The kids are gonna have one, you know, if you're like, it's just gonna be one of those things. And then that kid's gonna wanna buy as they get older, they're gonna get their, like, I just see it's one of those products that could like develop over time because it's not some hack that make sense. It's not like, oh, it's

Speaker 5:

Yeah.

Speaker 4:

You know,

Speaker 5:

One of our shareholders uh, I was just saying one of our shareholders just sent us a really cool product, uh, photo. He was out, uh, skiing in veil and it was him, his wife and his three kids. And they all had their GTeX on, on the chair lift to just huge smiles from all of them. Cause you know, when you're growing up on a lift that's, that's when you're the coldest you're just sitting there. So they literally just put their hands in and they just warm up on the chairlift and ski down. So yeah, it's, it's a whole family product from everyone, from youth up to the elderly. It can be used on yeah.

Speaker 4:

Cause once a kid sees on TV or once a person sees it on TV, right. Like through whatever sporting event or fishing or soccer or whatever, be like, oh, what's that, you know? And I, once they kind of understand technology, I think that's, I think that would be the only thing that you have to work against right now is that people don't understand the technology. Right. I think people that

Speaker 5:

Is

Speaker 4:

See the pouch thing that's been around forever and the football NFL, like literally, and they go, oh, that's just some guy making a pouch thing with embroidered logo on it for the baseball team. It's like, no, that thing, we're the complete opposite of that. You know? So I think that would probably be the only pain point is like people understanding the technology of why it really does work. And I think once they understand that, then it's like game on. Right.

Speaker 5:

You couldn't understand any better. Paul. Honestly, our biggest thing going for us is when I show someone this product in person, they flip out when I try and explain it to someone in person, they have no idea what's going on. They're like, what? How's it work? How's it heat.

Speaker 4:

Yeah. I think that's the only, I think that's the key. I mean, it's not so much. I think it's going to sell a lot of'em because where you're being placed at and the relationships you're building. But I think like to, to open it up to the masses, people have to understand that this is not a, a hot hands pocket, right? Like a, like, that's it. So, I mean, that's, I mean, now that I fully understand it and how it all works, I'm like, oh, think it's cool as hell. You know what I mean? I thought it was cool what you guys were doing, but now I understand the technology. I'm like, oh, that's really smart.

Speaker 5:

So I can't wait to see the unboxing<laugh>

Speaker 4:

I guess the next thought would be like a rechargeable battery. That would be cool. Right?

Speaker 5:

Like it is rechargeable the battery. Oh it

Speaker 4:

Is. I didn't even know. Say that. I'm not trying to be telling

Speaker 5:

Dumb. Yeah. So there you go. Yeah. He comes with a wall charger and it's actually got two split heads. You could charge two batteries at the same time. Put the second one inside the so like, you'll see. So

Speaker 4:

The next step would be that you could use the pouch to charge your phone. That'd be sick

Speaker 5:

That we are working on that. The problem is if you suck any juice, all the battery power, you lose, then you can't heat your hands. So it's like customers say that to us from time to time. And I'm like, well, do you want to heat your hands? You want to charge your phone? What

Speaker 4:

Do you want? Car battery stuff to this thing. Come on. Like

Speaker 5:

For real, he kinda gotta pick. Yeah. You kind of gotta pick one or the other. So hopefully if battery technology picks up a bit here, we can do that. But it's it's what if

Speaker 4:

You had like a rechargeable battery? Like one of those, no, those bricks you use for your foam when you're like traveling or whatever, like does, can that charge their, does that charge the thing too?

Speaker 5:

That that could charge our battery, but then you're lugging that around, out on the ski hill or the golf course. It's like, sounds of like it's doable. Just more gear. Yeah. I was wondering, Yeah. I,

Speaker 4:

I think it's cool. Well, I'm really to ha glad to have you on the show today. It was fun to hear about what you guys are up to and the growth. And I am blown away. Like it's like, I knew you guys were growing, but I had no idea. And that was just based on emails I got in marketing. So, um, this is the real deal. You guys like, you guys have to buy one of these, like you're gonna buy one, either buy it now or buy it in two years. It's like literally everywhere. And you're like, understand it, but you're gonna buy one. I already know it. So where can people find you at? Or where can the people buy for your products from?

Speaker 5:

Yeah. So Gtech apparel.com is our website that has our full product offering and catalog. Um, we ship literally within one to two days, every single day, all across the country in the us. Um, but, um, Paul, thank you so much for having me on the show. It's been so cool to talk with you and tell your audience a little bit more about what we're doing here at Gtech.

Speaker 4:

Well, I'm glad you're here. You're new front of the show and I love what you're doing and you guys gotta buy this like for reals. This is cool. This is like, cool. This is cool. Like get techy, nerdy. Cool. Like I'm, I'm like geeked out by this. So I think this is really cool. So you guys need to check it out and I will see you guys in the next episode.

Speaker 2:

Thanks for listening to another episode of behind the golf brand podcast. You're gonna beat me a golf stay connected on and off the show by visiting golfers authority.com. Don't forget to like subscribe and leave a comment. Golf is always more fun when you win, stay out of the beach and see you on the green.